Alcohol consumption - statistics

Have you ever wondered how much Alcohol people consume? Or have you ever needed to do market research on something else?

Library resources

Identify the lead "voices" in an industry with National Trade and Professional Associations and Special Issues.

Special Issues is an affordable database (the library is a subscriber - so come in and use it) is used to pinpoint some of the most authoritative places (websites, magazines) to begin for trends and current practices in any technology or trade. Special Issues tracks salary surveys, lists of top businesses, and websites or trade journals that really care about the specific area you are supposed to research for your business. Assistance by a librarian at Beaverton City Library is necessary to use it for free.
Business and Company Resource Center is a one-stop search database for doing business research. There's a Datamonitor report in Business Source Complete entitled:Alcoholic Drinks Industry Profile: United States; May2010, p1, 38p

Other for fee services may be helpful too, such as Euromonitor,

Wine Institute http://www.wineinstitute.org/resources/statistics

The Beer Institute http://www.beerinstitute.org/statistics.asp?bid=198

Analyst reports (especially year end or initiation of coverage ) on companies like Molson/Coors, Budweiser, Miller/SAB, Diageo Annual reports from these same brewers, etc.

Industry publications - some are linked here http://www.winepros.org/aftertaste/links_info-biz.htm
The Beaverton City Library carries S&P Industry Surveys which also has some data on the alcohol market.